Ingenium and CAA North & East Ontario Partner to Make Science and Innovation More Accessible
Ingenium – Canada's Museums of Science and Innovation has announced a new partnership with CAA North & East Ontario to make the science behind flight, agriculture, and technology more accessible to families. Through this collaboration, CAA Members can now enjoy a 25% discount on individual tickets and a 10% discount on annual Ingenium memberships when purchased in person. The discount applies to all three Ingenium museums: the Canada Aviation and Space Museum, Canada Agriculture and Food Museum, and Canada Science and Technology Museum.
Jeff Walker, President and CEO of CAA North & East Ontario, expressed pride in making these moments of inspiration and innovation more accessible to the community. Christina Tessier, President and CEO at Ingenium, emphasized the organization's commitment to providing access to museums and programming for Canadians across the country, aiming to inspire CAA Members with the stories of Canadian science and innovation showcased at the museums.
The CAA Rewards benefit is available to any CAA Member nationwide, and discounts can be availed through in-person purchases of tickets or memberships. For more information, including the Terms and Conditions, interested individuals can visit caaneo.ca.
Ingenium oversees three national museums in Ottawa, housing exceptional collections, research institutes, and digital innovation labs. Their mission is to bring science literacy and inspiration to Canadians of all ages and backgrounds. This partnership with CAA North & East Ontario further strengthens their efforts to educate, entertain, and engage audiences across Canada and around the world.
Implications of Ingenium and CAA North & East Ontario Partnership for New Businesses
The partnership between Ingenium and CAA North & East Ontario represents a significant step towards making science and innovation more accessible to families across Canada. This collaboration offers a unique perspective on how new businesses can leverage partnerships to enhance their reach and impact.
Value of Strategic Partnerships
For new businesses, this partnership highlights the potential of strategic alliances to expand customer base and increase visibility. By offering discounts to CAA members, Ingenium not only promotes science literacy but also attracts a larger audience to its museums.
Emphasizing Accessibility
The emphasis on making science and innovation more accessible is particularly noteworthy. New businesses, especially those in the tech and innovation sectors, can take a cue from this approach. By making their products or services more accessible, they can reach a wider audience and potentially drive higher engagement.
Engaging with the Community
Lastly, the partnership underscores the importance of community engagement. Both Ingenium and CAA North & East Ontario have expressed their commitment to serving the community. For new businesses, this serves as a reminder of the value of building strong relationships with their community and stakeholders.
In conclusion, the Ingenium-CAA partnership offers valuable insights for new businesses, highlighting the potential of strategic partnerships, the importance of accessibility, and the value of community engagement.
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